FOIA Modernization Go-To-Market Plan · FY2026
FOIA Modernization
Go-To-Market Plan · FY2026
DocuSign IAM + CLM · Federal Civilian · SI Co-Sell Motion
Sheli Kersten, DocuSign Public Sector
The Problem
1.5M+ FOIA requests in FY2024 up 25% year over year
$54M Spent on FOIA litigation in FY2024 from missed deadlines
246 days Average to process a complex request statutory deadline is 20 days
Agencies are trapped. DocuSign is the way out.
The Solution
DocuSign IAM + CLM is the agreement layer between citizen intake and agency case management systems.
Play 1: Digital Front Door — Web Forms + eSignature. Target ARR: $75K–$150K
Play 2: Workflow Modernization — Maestro + CLM + approval routing. Target ARR: $200K–$400K
Play 3: AI Records Intelligence — CLM AI Agents + Navigator. Target ARR: $500K–$1.2M+
Who to Target
Tier 1 agencies (1,000+ requests/yr): DOJ, DHS, HHS, State Department, VA, EPA
Key buyers: Chief FOIA Officer, CIO/CDO, General Counsel, CFO
FY target: 8–12 agency logos · $1.5M–$4M ARR
Trigger Events
Chief FOIA Officer Report published (annual — OIP scores signal gaps)
Backlog increase disclosed (budget justification moment)
FOIA litigation filed ($54M/yr pain — urgent signal)
New CIO or CDO appointed (leadership change = openness)
NexGen FOIA Tech Showcase — May 11–14, 2026
IT modernization budget cycle — FY Q1–Q2
12-Month Roadmap
Q1 Foundation Lock SI partner, build FOIA demo, map 10 agencies
Q2 Launch 3–5 pursuits, NexGen Showcase, first proposal, 1 signed agency
Q3 Scale Lighthouse win, case study, 5–8 active deals
Q4 Optimize Expansions, CLM AI upsell, referral motion, plan next FY
Proof Points
DOJ: 50% backlog reduction in FY2024 via technology investment
HHS/CMS: Workflow automation live, Pay.gov fee collection launched
State Dept.: 371,000 records in proactive reading room — repeat requests down
Oregon Police Dept.: 66% redaction time reduction using AI tooling
