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Cricalytics

Cricalytics

Bringing professional-grade cricket analytics and coaching to local grounds using just a smartphone camera.

Cricalytics

The Core Identity

Who We Are

The world's first affordable, all-in-one AI cricket assistant for grassroots, amateur, and academy players.

Zero expensive equipment — just a smartphone

Covers the full player lifecycle: Improvement, Strategy, and Engagement

Built for the 95% who can't access elite coaching

Bridges everyday match performance and automated training

The Core Identity

The Reality Check

The Problem

95% of passionate cricketers cannot afford personal coaches or expensive academy fees

📉 The Coaching Gap: Millions play every week but lack access to professional guidance

ðŸŽĨ Dead Media: Match footage sits uselessly in phone galleries — players don't know how to spot technical flaws

ðŸ§Đ Tool Fragmentation: Apps do only scoring (CricHeroes) OR only elite lab tracking — nothing bridges the gap

The Reality Check

Pillar 1: AI Video Analysis

Tech Engine

🧠 Smart Capture: Seamless video upload system processes raw match or net footage

ðŸĶī Pose Estimation: Uses lightweight computer vision (MediaPipe) to map body joints and track coordinates

🏏 Batting Checklist: Detects falling head, poor stride length, closed face, and late reactions

ðŸĨŽ Bowling Checklist: Checks front-foot alignment, elbow flexion for illegal actions, release height, and follow-through balance

📊 Strengths & Weaknesses Dashboard: e.g., "Strong through covers (85% middle contact), struggles against the incoming yorker"

Pillar 1: AI Video Analysis

Pillar 2: AI Tactical Coach

Sticky Feature

ðŸĪ– Contextual Chat Assistant powered by a customized LLM API (OpenAI/Claude)

📈 Personalized Responses: Reads the player's uploaded match scores and video analysis data — not generic tips

🧠 Real-Time Strategy: Ask "Where should I bowl against an aggressive opener?" or "What drills fix my mistimed pull shots based on my last video?" and get instant, tailored advice

Pillar 2: AI Tactical Coach

Pillar 3: Local Match Scorecard

Retention Hook

Pillar 3: Local Match Scorecard

The Business Model

Monetization

🔓 Free Tier: Basic local match scoring + 3 free AI video analyses per month to hook the user

⭐ Premium Subscription (B2C): Unlimited video processing, injury-risk alignment alerts, historical progress tracking, deeper AI coach queries

ðŸĒ Academy Dashboard (B2B SaaS): Monthly software fee for local academies and private coaches

📋 Master Dashboard: Track 50+ students, auto-generate branded AI Performance Reports sent to parents via WhatsApp

ðŸ“Ģ Distribution Channel: Local coaches become your primary growth engine

The Business Model

Why This Wins

The Moat

ðŸĪģ Zero Hardware Friction: No expensive wearables, smart balls, or multi-camera setups — just an existing smartphone and a tripod or a friend

📈 Virality Built-In: Easy "Share to Instagram/TikTok" buttons show side-by-side AI pose analysis tracking lines — turning every progress video into a free organic ad

Why This Wins

From Local Grounds to Global Scale

The Vision

From Local Grounds to Global Scale

Play Smarter. Train Better.

Get Started

Cricalytics is the AI cricket assistant every grassroots, amateur, and academy player has been waiting for. Professional-grade coaching — no coach required.

Book a Demo

Play Smarter. Train Better.
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