The Secret to Being Funny Online
Funny isn't what you think.
Jokes aren't the punchline.
The wrong belief
Specificity is. The weirder the detail, the harder they laugh.
Three moves that actually land.
What I do instead
Name the exact thing. Pause before the twist. End one word early.
The numbers
3x more shares than generic humor when one specific detail replaces a vague setup
Follow. More angles dropping weekly.
Each one as specific as this.